Fractional CMO

for Beauty & Wellness Startups

Strategic marketing leadership for beauty, wellness, food, and lifestyle companies ready to scale.

BrandSpark provides senior-level marketing strategy, positioning, and growth execution for consumer brands that need expert leadership — without the cost of a full-time CMO.

Work with an experienced fractional CMO to clarify your brand, build a growth engine, and drive measurable results.


Modern building with wooden exterior and large glass window set against mountainous landscape.

How does it work?

We help founders and leadership teams:

  • Clarify brand positioning and messaging

  • Build a high-performing marketing strategy

  • Improve customer acquisition and retention

  • Launch and scale products

  • Strengthen creative, media, and growth execution

  • Align marketing with business goals

Whether you’re preparing for a major launch, raising capital, or struggling to scale efficiently, BrandSpark provides the strategic leadership to move faster — and smarter.

Inquire to learn more

Our Services

  • Lead the marketing team, providing strategic direction and mentorship.

  • Deep dive into customer data to guide all strategies.

  • Monitor competitors to identify opportunities and threats.

  • Oversee rebranding or brand evolution as needed.

  • Drive marketing innovation, including trends in AI, personalization, and product.

  • Develop and execute a roadmap to scale the business effectively.

  • Hire, train, and manage internal or external marketing teams.

  • Allocate resources effectively to maximize ROI.

A FEW BRANDS WE’VE WORKED WITH

Close-up of a cluster of four disposable vaping devices with colors pink, purple, blue, and green, arranged on a white background.
BareMinerals logo with the tagline 'The Power of Good' underneath.
Victoria's Secret logo in black text on a white background.
Blue background with the white text 'AAVRANI' in the center.
A person holds a smartphone in front of a computer screen displaying a chart or graph
Lionsgate logo in black text on a transparent background.
The word 'handy' written in blue stylized font with a blue outline.
A graphic design with large stylized letters spelling 'HAPPY' and smaller text below that says 'SKIN'.